Kawasaki launches new online store for clothing

Kawasaki insurance customers looking for the latest apparel from the Japanese manufacturer can now take advantage of a new online store.

The new website allows Kawasaki insurance customers to browse the latest branded clothing and merchandise, before ordering through a local dealership.

Kawasaki hopes that the new system will give all of its customers the chance to enjoy the latest products quickly and cheaply.

Tim Holden, clothing and accessory coordinator for Kawasaki Motors UK, feels it is important that the website helps to maintain contact with local dealers.

"The local dealer is an essential component in our superior customer experience, and this Shopatron initiative allows us to include them seamlessly in every sale," he said.

Kawasaki recently announced that it launching a brand new range of clothing designs for 2011, including t-shirts, polo shirts and hooded sweaters.

It has also invested heavily in development of a new line of clothes for kids and teenagers.

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